Conscious Commerce x Starling Jewelry

Conscious Commerce x Starling Jewelry



A Collaboration: Starling Jewelry x Conscious Commerce 



We are so excited to be introducing the Starling Jewelry x Conscious Commerce SUNDIAL CHARM collaboration! A very special project we have been working hard on for the last year with two very special collaborators. I was first introduced too Conscious Commerce, founders Olivia Wilde & Babs Burchfield in the fall of last year. We bonded over our love of jewelry and sustainability. Conscious Commerce has done some very impressive collaborations and I was so honored to be working on a project with them. All of Babs and Olivia's work with Conscious Commerce is centered on connecting amplifying sustainable business models and giving back to non-profit foundations. The Starling x Conscious Commerce Sundial Charm is one of the first pieces of jewelry made using 100% SCS certified post-consumer recycled materials - diamonds, 14k gold and sterling silver. A huge milestone for us and the jewelry industry. 


conscious commerce charm olivia and babs starling jewelry

 Olivia Wilde Conscious Commerce Charm





Sundials have been used for 1000’s of years to mark the passing day. Traditionally sundials were engraved with mottos. Each charm can be custom engraved with your own motto or dedication. Every order comes with a gold foil postcard and the French motto, “et tourné pourtant elle,” translated to “and yet she turns.” A quote found on sundials throughout the years, by Italian astronomer, physicist and engineer Galileo (1564-1642). We hope this sundial brings together the past and present, and point you towards a bright future. 

sundial_inspo_starling_conscious_commerce  sundial_charm_starling_jewelry_olivia_wilde_babs_burchfield_conscious_commerce




Diamonds and 14k Yellow Gold Certified 100% Post-Consumer Recycled by SCS!

For the first time ever, the jewelry industry now has a sustainability certification for post-consumer diamonds and metal.  Starling is proud to announce they are among the first few to have their diamonds and 14k yellow gold certified by the SCS to be 100% post-consumer recycled!  

SCS is an international leader in third-party certification, validation, and verification for environmental, sustainability, and food safety and quality performance claims. This certification means customers can now shop with confidence knowing Starling is one of the only brands to certify their sustainability claims.  

sundial charm recycled diamonds certified recycled diamonds starling jewelry 




A big part of all Conscious Commerce projects is giving back. For the Sundial Olivia and Babs choose to donate 40% of profits from each charm directly to St. Luke Foundation for Haiti, providing aid for third wave COVID, internal refugee violence and earthquake relief.  Haiti is a place of great significance for Olivia and Babs, they know and greatly respect the work of Father John and St. Luke. The mission of St. Luke's is to provide healthcare, education, and dignified humanitarian outreach to the least served populations of Haiti, with programs that employ more than 1,000 Haitian staff members. 

father rick st.luke foundation haiti st. luke foundation charm 




Conscious Commerce creates dynamic campaigns and experiences that connect non-profit foundations to sustainable business models.” Founded by best friends, director and actor, Olivia Wilde and creative director Babs Burchfield. Together they work with brands around the globe to “integrate social consciousness into current business models, exponentially increasing engagement and awareness.” Conscious Commerce has partnered with many brands including, Anthropologie, Birchbox, H&M, Global Citizen Festival, True Botanicals, Lexus, and more. Starling is honored to be part of this list. 



This collaboration has been in the works for almost a year and it's been such a thrill to work on this special piece with you both. We could not think of better partners to help us launch our first 100% CERTIFIED POST-CONSUMER DIAMOND & GOLD piece. A major milestone for us and the sustainable jewelry industry at large. With these 3rd party certifications there is finally a way jewelry brands can be held accountable for the words we use in marketing. At Starling, we look forward to adding many more certified post-consumer diamond jewelry pieces as we expand our post-consumer diamond inventory with the help of our amazing community and recycling their jewelry. 

babs burchfield jewelry  sundial charm olivia babs jewelry
Back to blog