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For us gift giving and giving back go hand in hand, so 3% of all proceeds this December will go to the Pajama Program.

The Pajama Program is a nonprofit providing new pajamas and new books to children in need nationwide. Many of which are waiting to be adopted. These two simple comforts let the children know someone cares and for some it will be the first time they have ever received something new. Delivering good nights, with the intention of good days. We wish all children had safe and loving bedtime rituals and are honored to giveback to the Pajama Program. 

You can learn more about the Pajama Program here and read their Good Night Bill of Rights below. 

Happy Holidays!



Good Night Bill of Rights

Our Good Night Bill of Rights is an easy way for us to remember what’s important in our mission, and in a child’s day. Its five simple principles help Pajama Program and communities everywhere deliver a loving bedtime and quality good night’s sleep to children everywhere. It focuses our efforts, reminds us of what’s important and puts love for the happiness and well-being of children at the forefront of everything we do. Read more about what informs our Good Night Bill of Rights.

1. Every child has the right to a sense of stability and security.

Nightly bedtime rituals like fresh pajamas and a storybook offer a consistent, reassuring “comfort zone” at the end of each day.

2. Every child has the right to feel loved and cared for at bedtime.

Unconditional gifts of fresh pajamas and a storybook are tangible proof that someone is thinking of them, creating a feeling of being loved and cared for.

3. Every child has the right to wear fresh, clean pajamas to bed and to enjoy a bedtime story that fires their imagination.

Changing out of the clothes of the day and into fresh pajamas starts the ritual of bedtime and helps children shed the day’s stresses, too — trading them for feelings of comfort and potential. As they leave the day behind, an enchanting story calms and inspires them, helping them transition further to a place of rest. By opening up their creativity, our stories inspire them to dream of places and possibilities beyond their usual experience. They enjoy a temporary escape from their daily lives — and, we hope, gain the ability to see a different life altogether. Learn more about how we hope to help children.

4. Every child has the right to feel valued and validated as a human being.

For children who have no personal belongings of their own, our unconditional gifts of new pajamas and storybooks give them something very special of their own.

5. Every child has the right to a good night and a good day.

We understand that for children to reach 
their dreams, they must have a loving bedtime and peaceful 
good night leading to a positive good day. Completing this 24-hour Good Day Loop is critical to their feeling empowered, resilient and optimistic. Learn more about Good Nights and Good Days.